Proposed producing a sauna to utilize the pool which was normally only open during the summer as an idea to attract customers in the off-season.

夏期しか稼働しないプールを、オフシーズンに活用する集客アイデアとしてサウナプロデュースを担当。

Sauna facilities where men and women could enjoy sauna together all year round, and which were also photogenic, were rare at the time. As a result, it became the birthplace of sauna culture.

男女で一緒に1年中サウナを楽しめて、かつ写真映えするスポットは当時珍しく、サウナカルチャーの発祥の地に。

The hotel has become a landmark in Shonan, not only for tourism but also for business use. The hotel has maintained its occupancy throughout the year.

観光のみならず、ワーケーションなどのビジネス利用も盛んで、湘南のランドマーク的な存在に。ホテル稼働を年間を通してキープしつづけている。